Tempe dealership settles deceptive advertisement allegations
September 22nd, 2008, 4:30 pm · 9 Comments · posted by davewoodfill
Hyundai of Tempe will pay $15,000 as part of settlement with the Arizona Attorney General’s office, which alleged the dealership engaged in deceptive advertising.
The dealership also agreed it will “not engage in any false or deceptive advertising,” and will “clearly and conspicuously disclose all material facts, terms and conditions relating to any offer it makes to the public,” according to a press release.
Officials say the dealership mailed fliers to consumers, saying they would get the total Manufacturer’s Suggested Retail Price, or MSRP, for their trade-in vehicles.
State officials allege the advertisement was misleading because the flier went on to say that “trade-in allowance not to exceed current NADA book retail value” and “your current vehicle must be in safe operating condition with normal wear and tear. The only adjustments will be made for mileage and reconditioning.”
Officials say NADA book retail value is based on a vehicle’s mileage and condition.
“No consumer could receive 100 percent of his or her base MSRP on a trade-in since deductions would be taken for mileage and overall condition,” the press release said.
September 22nd, 2008 at 7:13 pm
Deceptive business practices, deceptive practices by elected officials, deceptive banking, deceptive practices by those controlling the taxpayers pursestrings, deceptive practices by legislators — the list goes on and on. It’s time to flip the switch this election year if we are even to survive the disasters of the last eight years!
September 22nd, 2008 at 7:49 pm
They’re a car dealer. Everything they do or say is a lie. People already expect it.
September 22nd, 2008 at 8:22 pm
You know $15,000 isn’t a deterent.
September 22nd, 2008 at 9:14 pm
What a waste of taxpayer resources prosecuting this case. Anyone who believes an advertisement, especially from a car dealer, is a prime example of how natural selection works.
September 22nd, 2008 at 9:35 pm
A car dealership lying. What is the world coming too??????????
September 22nd, 2008 at 10:41 pm
Lynch M All- I work at a dealer and and the truth is you probably paid too much for you car!!! hahaha
September 23rd, 2008 at 7:36 am
Deceptive practices by a stealership!?
Say it aint so!
September 23rd, 2008 at 8:36 am
Yeah, imagine an advertisement that puts caveats on their claims. You look at any printed ad you get in the mail and just about every sale or deal comes with an asterisk. The asterisk has become a catch all for letting “them” lie through their teeth to get you to look at the ad.
I just got something from a dealership that said my used car was worth 22K when I payed 24K for it 3 years ago. Of course it had an asterisk and in the fine dark print on a dark background it said they would subtract something like 20 or 30 cents per mile driven. Just a big scam.
September 23rd, 2008 at 3:03 pm
Publicmoreatrisk….
You ought to place the blame squarely where it belongs. It is not the past 8 years. It started well before that when the liberals decided that it was harmful to teach kids the difference between right and wrong, instill some sort of moral compass and remove God from the schools. Wouldn’t want to affect John or Janes self esteem by actually teaching them that lying or stealing is wrong. How can you when truth is relevant right. Whatever you want to do you should be able to do it. Well, guess what, people are now doing just what they were taught or not taught to be accurate. Don’t come yell at the police when some kid spraypaints your house or steals your car. Hey, don’t tell me what I can or cannot do. You are violating my rights. Discipline me and I will call the ACLU. Yeah, it comes down to character and remember that doesn’t matter. Ask Bill Clinton.